LIMITED EDITION
In Rebel Leadership, you'll hear from Luis about what key character traits are required in order to achieve your dreams and goals. You'll learn how he developed his rebel leadership style and why he believes that, just like him, you can also achieve success by dreaming big. Hint: it takes a lot of hard work, discipline, and never giving up. You'll be inspired by his rags to riches story and learn what makes a good (rebel) leader in life and in business. As Luis says, "If you behave like a leader, act every day with faith, believe in yourself, and have a clear true north, you will achieve success.”
“The measure of a leader is not the number of people who serve him but the number of people he serves.”
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Sr. Luis is passionate about inspiring new generations of entrepreneurs.
Sharing his own rich experiences and passing down the wisdom for making life better for others is truly one’s life’s best work. -
A first-generation direct-sales entrepreneur
After launching a very successful direct selling company in Latin America, Sr. Luis and Ray Urdaneta, his son, co-founded ALCORA GROUP which would ultimately lead to MONAT.
A Rags-to-Riches Story about the Secrets to Success in Business and Life
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“Luis Urdaneta is a visionary living a life of determination, passion, and BELIEF. In this book, you will find inspiration and breakthroughs from an amazing trailblazer. A businessman with focus and great grit to manifest success in service. Rebel Leadership will definitely make you a better leader and human.”
Ismael Cala, Life Holistic Strategist, Bestselling Author, and International Speaker
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“Luis Urdaneta takes readers on a journey through hardships, turmoil, and self-reflection. Read this book and you will be inspired to forge your own path and never to give up even when your situation seems unfixable.”
Mark Cole, President and CEO, Maxwell Leadership
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“. . . an amazing guide for those hungry for success and looking for a way to channel their rogue energy. If you want a cookie-cutter story about success, then this is not for you. Learn from this leader’s journey to fuel your own fire.”
Don Yaeger, Eleven-time New York Times Bestselling Author